A small Dundee charity's sustainability campaign plan is flatlining. Four agency teams work through eight symptoms, ward by ward through SOSTAC: a bloated situation analysis, a behaviour gap, a vague objective, "everyone" as the audience, three clashing slogans, a £1,000 billboard, the wrong KPI and, finally, a greenwashing complaint. Each team picks a treatment on paper; the heart monitors react. About 15 minutes, one projector, paper and pens; or play solo against three agencies.
The charity, its plan and every figure in the game are fictional and simplified for teaching. The frameworks and rules behind each treatment are referenced at the end of the game and in the guide.
Teacher's guide · More free classroom games in the Learning Lab · Created independently by Dr Ying Wu · © 2026 Ying Wu, CC BY-NC-SA 4.0